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New Report: Adverting Toys on TikTok to Parents

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Our new report highlights how Toy Marketers can advertise to parents on TikTok

As a savvy marketer, you know that reaching parents on social media can make or break sales in the toy industry. And with Moms making up over a quarter of TikTok's 1 billion global users, there's never been a better time to harness the power of this platform.

TikTok is becoming a place where parents come to connect – be it finding the latest viral summer toys, watching reviews of the hottest new games coming out this Christmas, or discovering educational toys to inspire learning and development in young minds.

But where should you begin when you decide to market to parents on TikTok? Our new eBookpro vides expert insights and actionable tips on how to effectively advertise toys to parents on this platform. From creating your own engaging content to leveraging user-generated content and using targeted advertising, we've got you covered.

And with the explosive growth of TikTok, the potential for your brand to go viral and reach new heights is greater than ever before. So why wait? Take your toy marketing strategy to the next level and join the ranks of successful companies like Mini Brands, Barbie, and Nerf by harnessing the power of TikTok.

Signup below for exclusive access to the report which features:

  • Rich insights into how parents are consuming content on TikTok
  • Three ways to market toys to parents on TikTok
  • How to target audiences on TikTok ads like a pro – including exclusive TikTok Advertising benchmarks from PreciseTV

Download the report today here 

Topics: coppa, kids marketing, kids advertising, kidsafe, advertising, tiktok, report