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Precise TV Blog

Putting video advertising into context

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YouTube is TV

Is YouTube the most dominant player on TV?

PARTY

New Gen Z report: YouTube, Netflix & mobile gaming #1

Precise TV Australian Gen Alpha Report

Australia’s only family attention & burchase behaviour study is here

Precise TV Gen Alpha Report front cover - PARK Summer 2024

PARK Summer reveals a major shift in kids' media consumption

Kids watching TV

New Nielsen report: Kids push TV usage up with 90% coming from ‘non-traditional’ sources

PARTY: Precise TV teens and youth consumer behaviour report

YouTube has taken center stage as the epicenter of the gaming universe!

PARK USA Q2

PARK USA Q2 2023: YouTube continues to dominate!

TikTok creative

New Report: Adverting Toys on TikTok to Parents

two women looking at iPad

How to be COPPA compliant when advertising on YouTube

Precise TV report showing kids consumption habits

Youtube is preferred by 90% of U.S. Children Ages 12 and Under