Precise TV Blog

Putting video advertising into context

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girl on tablet

How Virtual Playtime on YouTube is Shaping the Future of Advertising

Kid playing with toys

5 Toy Brands Trending on TikTok

Precise TV report showing kids consumption habits

Youtube is preferred by 90% of U.S. Children Ages 12 and Under

PARK NORDICS

Nordic Children Are 3x More Likely to Remember an Advert on YouTube

YouTube Shorts

Plot Twist: YouTube Shorts Is The Comeback Kid of Short Form Video

TikTok influencing travel decisions in gen Z

New report guides travel destinations to win on Gen Z’s preferred search engine: TikTok

Cyber Monday

Here Are 3 Companies That Treat Every Holiday Like Cyber Monday

Person watching a tablet

YouTube is the largest CTV ad platform and growing faster than Netflix

gaming in the metaverse

20% of kids under 12 have made purchases in the gaming metaverse

Precise Advertiser Report Kids

58% of parents say children have the biggest influence on vacations

Precise advertiser report for kids

PARK: Precise Advertiser Report - Kids

Child looking at tablet

85% of under 12’s have access to YouTube - good news for advertisers